As a retailer you are busy with prices and promotions every day. What is the impact of a price change? Which promotion is most effective? Promotions follow each other faster and faster and price changes are everyday, so it is increasingly difficult to find out which effect can be attributed to which action. Our data models give you recommendations about the optimal price and promotion.
Are you in control of your data, calculation modules and systems ?
For insurers and pension providers, it is very important to know which risks belong to which type of customer. By clustering on characteristics of existing customers, we distinguish different customer groups and our thorough analysis determines the corresponding risk profile for each customer group. On this basis, we give advice to launch targeted marketing campaigns.
Being in control is crucial in actuarial calculation boxes. Both with the models, data quality and the chain. We provide the applications, (AI) models, templates and knowledge to make the testing process efficient, complete and controllable.